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MOXNicolás Aravena
26-08-2021

Instagram Update: Goodbye Swipe Up, Hello Stickers

The social network intends to eliminate the swipe-up feature, used by influencers with over 10k followers, by August 30th. Instead, it will introduce stickers that will allow users to respond to Stories with links.

On the one hand, the new implementation will be similar to surveys or questions in Stories; the new stickers will offer various styles to design, varying sizes, and positioning them wherever the user wants.

On the other hand, users who view Stories through the sticker link will be able to interact with the posts. Until now, viewers couldn't react and respond to the Story when swiping up; however, with stickers, this will be possible.


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