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SEM Comparative Analysis: Meta Ads vs Google Ads
In the digital age, Search Engine Marketing (SEM) has become a fundamental component of online marketing strategies. In this context, two dominant platforms...
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Online Advertising: Analysis of Adsense and Banner Formats
Online advertising has become an essential component of today\'s digital ecosystem. Specifically, AdSense, developed by Google, offers a platform that allows...
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Digital Advertising and the Impact of AdSense: A Critical Look at Banner Sizes
In the last decade, the digital revolution has drastically changed the advertising landscape. Among the many platforms that have emerged in this field, Google...